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Are You Brave Enough to Do This?

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One of the lies we have been told is that if we run a business that serves secular and Christian clients, we cannot openly declare our faith in God because it might chase away potential clients or workers.

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During World War II, Correct Craft had 30 days to build 400 boats.

The company had never produced that many boats in such a short amount of time.

The company’s leaders knew it would take a miracle to accomplish the job. They also knew that God could perform such a miracle.

Walter Meloon, the company’s founder, was adamant that they would remain closed on Sundays despite the weight of this critical wartime workload and deadline.

Through prayer and remarkable ingenuity, Correct Craft developed an innovative production process that allowed the factory to produce the needed boats in record time, working only six days a week. Other companies assigned the same task fell behind, even though they worked seven days a week.

This event, which National Geographic later dubbed “A Miracle Production”, solidified the company’s reputation as being a reliable, quality boat manufacturer with a strong faith culture.

Are you brave enough to do this?

One of the lies we have been told is that if we run a business that serves secular and Christian clients, we cannot openly declare our faith in God because it might chase away potential clients or workers. I have heard some people say, “I don’t want to only sell to Christians, so I can’t have a public mission statement that includes a reference to my faith.”

Headquartered in Orlando, Florida, Correct Craft is a billion-dollar, worldwide company with 98 years of excellence.

The company’s mission is proudly displayed:

Building Boats to the Glory of God

Are you brave enough to put a mission like this over your entire organization?

There’s more to it than just hanging a boilerplate message like this in the breakroom. It takes intentionality and work to create a faith-driven culture.

I recently had the opportunity to sit down with Correct Craft CEO Bill Yeargin, who is a keynote speaker at the 2024 US Christian Business Expo and National Conference. I was so inspired that I had to share the story of what it means to walk the talk as a believer, advancing the Kingdom through the marketplace.

If you want to learn more about creating a Kingdom culture enriching the lives of everyone you serve, check out Correct Craft CEO Bill Yearling breaking down the Correct Craft culture.

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